SEO is the new Yellow Pages and there are many “so called marketing companies” looking to make a fast buck. Here are a few things to watch out for: They will promise the moon, they will inundate you with reports showing you all the benefits of their service. Unfortunately many business owners fail to do their research and just accept this as a job well done. We have software which will generate reports but we tell our clients, don’t focus on reports, focus on your keywords! For instance: We rank #1 for this keyword > “New York City Gardener”
A new client of ours was using a “so called marketing company” and they changed the phone number on his Google Business page, making him think that the calls that they were getting were from his website. So unethical, and they gave him a list of like 400 keywords which they said he would be ranking for. So basically they just tell you what you want to hear. We tell our clients SEO is a marathon and not a sprint! We do see results in the first few months however!